IAE Indonesia
Context
Overview
IAE Indonesia is one of the leading international education consultants that helps students pursue higher education abroad. The organization partners with over 2,500 educational institutions across Australia, New Zealand, the United Kingdom, the United States, Canada, and other destinations. This project focused on designing a responsive landing page that introduces the company, highlights its services, showcases study destinations, and guides prospective students toward booking a consultation or starting their study abroad journey.
Objective
The main goals of this project were to:
- Build a professional landing page that strengthens IAE Indonesia's brand credibility.
- Clearly communicate the company's services and global education network.
- Help prospective students explore study destinations and available services with ease.
- Encourage users to take action by booking a consultation or contacting an education counselor.
Problem
The Challenge
Challenges to face before designing this web interface:
- [001] Present a large amount of information without overwhelming users.
- [002] Help users quickly understand the study abroad process and available services.
- [003] Organize multiple destinations, services, testimonials, and FAQs into a clear and easy-to-navigate layout.
- [004] Build trust by showcasing the company's achievements, global partnerships, and student success stories.
Output
The Solutions
- [001] Designed a structured landing page with clear content sections, making information easy to scan and navigate.
- [002] Created dedicated sections for study destinations, educational services, testimonials, and FAQs to support users throughout their decision-making journey.
- [003] Applied a clean visual hierarchy using cards, icons, and whitespace to improve readability and reduce cognitive load.
- [004] Highlighted key statistics, partner institutions, and strong call-to-action buttons to increase credibility and encourage consultation requests.